So You Thought Your Friends Would See Your Facebook Post?
Since December of last year, it’s likely your posts aren’t being seen by a large majority of your friends on Facebook. Much like Google has done with their search engine results, Facebook is doing with their algorithms as well.
This is Facebook’s new "pay to play" strategy that allows them to monetize what people want to get out to the masses. It’s not necessarily bad. It just means if you want to play in the sandbox, then you need to bring your own shovel.
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